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For more information:
Katrin Hoffmann
Primera Technology EUROPE
Phone: +49 611 92777-0
FAX: +49 611 92777-50

presse@primera.eu http://primeralabel.eu
Primera label printers

Who has the prettiest Christmas-Label?

For the third time customers can give proof of their creativity with the capabilities of Primera label printers

WIESBADEN, GERMANY (November 1, 2013) — Primera Technology Europe, EMEA headquarter of Primera Technology, Inc., starts for the third time a label contest. But it’s the first, which takes place only on Facebook. „The result of the first online label contest during Labelexpo was an exciting feedback for us and our customers about the labels, which were produced with the CX/FX1200e. Now we also want this feedback for our short-run label printers and ”, declares Primera Europe Director Andreas Hoffmann.

The label contest takes place from the 1st November 2013 to 13th December 2013 at 12 o’clock. Until the 13nd December 2013 customers have the possibility to send an e-mail with a picture of their labelled product to Primera (contest@primera.eu).

The label has to have Christmassy or winterly elements and has to be produced by the LX-Series or finished with the FX400e. Also every participant can send maximum 3 labels. Primera will post an album with all transmittals on Facebook. Then Facebook-Users may “like” their favourite label during the activity period. The participant with the most “likes” wins an Apple iPad mini® and the places 2-10 get one of our famous Primera-Calendars and a standard label roll for the LX-Series.

With Primera’s LX-Series Label Printers individual and seasonal promotions even in small-runs won’t be a problem. Now it’s possible to create tailor-made labels for a group of customers or special occasion, e.g. Christmas, over night, increase the customer loyalty and make it possible to react for special occasions of happenings.

The FX400e Foil Imprinting System makes it possible to finish labels with foils in different colours and to produce festive and classy labels for the Christmas time, even with low-budget. With the available metallic colours your creativity won’t have any limits. Shining decoration on labels make the products stand out at retail while adding a touch of elegance and luxury.

The voting takes place on Primera’s Facebook profile at: https://www.facebook.com/primeraeurope


About Primera Technology
Headquartered in Plymouth, Minnesota, Primera Technology, Inc. is a leading developer and manufacturer of specialty printing equipment including full-colour label printers and CD/DVD/BD duplication and printing equipment. Its products are sold in over 222 countries and have been installed at more than 85 percent of Fortune 100 companies.
More information about Primera, its history and products is available on the Internet at http://primeralabel.eu or contact Primera Europe in Germany by phone at +49-(0) 611-92777-0, by FAX at +49-(0) 611-92777-50 or by e-mail at sales@primera.eu.
In Asia Pacific, contact Primera Asia Pacific by phone at +852 3180 7171, by FAX at +852 3014 7827 or by email at sales@primera-ap.com.

Notes to Editors: Primera Technology EUROPE is an independent company called Primera Europe GmbH. Primera Europe is under contract with Primera to provide sales and support for Primera products under the name Primera Technology Europe. Primera Asia Pacific is an independent company called Asia Pacific Optical Distribution Ltd. (APOD), incorporated in Hong Kong, PRC. APOD is under contract with Primera to provide sales and support for Primera products under the name Primera Asia Pacific.